Wealth has long been associated with a certain lifestyle – one of luxury, opulence, and exclusivity.
The concept of “old money” embodies these ideals, representing inherited wealth passed down through generations. However, in recent years, the old money aesthetic has undergone a transformation, gaining popularity among the younger generation in a more egalitarian and style-centric way.
This shift has been particularly evident on social media platforms like TikTok, where #OldMoney and #OldMoneyAesthetic have amassed billions of views.
But what is old money aesthetic, and how has it evolved to resonate with Gen Z’s sensibilities?
Characteristics of the Old Money Aesthetic
There are certain characteristics of the old money aesthetic that you need to know.
Fashion and Style
On the surface, the old money aesthetic in fashion and style exudes understated elegance and sophistication.
It often features timeless pieces such as crisp linens, polo shirts, argyle vests, white sneakers, capris, quilted coats, and tailored items. The emphasis is on quality and craftsmanship rather than flashy logos or high-priced luxury items, reflecting a conscious and practical approach to dressing.
Decor and Architecture
The old money aesthetic in decor and architecture evokes a sense of grandeur and tradition.
Think of large manors with sprawling grounds, classic furniture pieces, and elegant interiors that exude luxury and sophistication. This style often includes elements such as traditional patterns, rich fabrics, and antique furnishings.
It is no surprise that the resurgence of interest in the old money aesthetic aligns with a growing trend towards sustainability and conscious consumerism. Embracing classic stylings and investing in high-quality, timeless pieces not only reflects a sense of refined taste but also contributes to a more sustainable approach to fashion and lifestyle choices.
Clothing Accessories
Assuming a timeless and elegant appearance is key to embodying the old money aesthetic. Argyle vests, white sneakers, capris, quilted coats, and tailored pieces contribute to completing the look, reflecting a sense of refined sophistication.
Lifestyle and Behaviors
Behaviors associated with the old money aesthetic often center around understated luxury and refined taste.
From weekends spent sailing on the French Riviera to summer nights sipping champagne in exclusive locales, individuals embracing this aesthetic prioritize quality over quantity. The lifestyle exudes an air of exclusivity and sophistication, emphasizing the appreciation for tradition and heritage.
It signifies a deliberate choice to prioritize timelessness and class over fleeting trends and ostentatious displays of wealth. By investing in high-quality pieces and curating a wardrobe with pieces that can withstand the test of time, individuals embody the essence of old money sophistication.
Art, Literature, and Education
Any individual seeking to fully embrace the old money aesthetic also looks to art, literature, and education for inspiration.
This includes a deep appreciation for classical literature, fine arts, and history. Cultivating a well-rounded education and appreciation for cultural pursuits adds depth and refinement to one’s character, aligning with the values of the old money lifestyle.
With a focus on quality craftsmanship and timeless elegance, the old money aesthetic transcends mere material possessions and extends to a mindset that values heritage, culture, and sophistication.
Embracing this aesthetic is not just about appearance, but a comprehensive lifestyle choice that reflects a sense of grace and refinement.
Types of Old Money Aesthetic
Here is a chart that shows the two major types of old money aesthetic:
| Traditional Old Money Aesthetic | Modern Interpretations of Old Money Aesthetic |
| – Classic, luxurious, and opulent | – Revitalized and reimagined for the 21st century |
| – Emphasis on heritage brands and high-quality materials | – Focus on craftsmanship and conscious-minded fashion |
| – Polo shirts, linens, designer items | – Neutral shades, versatile, timeless pieces |
| – Expensive, exclusive, inherited wealth | – Accessible, sustainable, second-hand styling |
| – Status symbol, unattainable for many | – Fashion trend, practical and conscious-minded |
Traditional Old Money Aesthetic
Types of traditional old money aesthetic include a focus on classic, luxurious, and opulent styles. Emphasizing heritage brands and high-quality materials, this aesthetic often features items such as polo shirts, linens, and designer pieces. It represents a status symbol associated with expensive, exclusive, and inherited wealth.
Modern Interpretations of Old Money Aesthetic
Traditional old money aesthetic has been modernized and reimagined for the 21st century.
The focus has shifted towards craftsmanship and conscious-minded fashion, with an emphasis on neutral shades, versatile, and timeless pieces. This modern interpretation is accessible, sustainable, and encourages second-hand styling to create a practical and conscious wardrobe.
To embrace modern interpretations of old money aesthetic is to adopt a style that transcends trends and focuses on quality, craftsmanship, and sustainability. This updated approach to old money aesthetic allows individuals to curate a timeless wardrobe that reflects a sense of luxury and sophistication without compromising on ethical fashion practices.
What Are the Colors for the Old Money Aesthetic?
The Old Money Aesthetic emphasizes subtlety, elegance, and a timeless appeal, reflected not just in fashion and lifestyle choices but also in its color palette.
The colors typically associated with this aesthetic are:
- Navy blue – Represents sophistication and stability.
- Hunter green – Conveys a sense of wealth and connection to the earth.
- Burgundy – Symbolizes depth and richness.
- Beige and cream – Stand for understated elegance and quiet luxury.
- Grey – Offers a neutral, balanced look that’s both classic and understated.
These colors are favored for their ability to convey wealth without ostentation, embodying a lifestyle that values heritage and quality over flashiness. They are often seen in clothing, home decor, and even automobiles associated with the Old Money lifestyle, providing a cohesive look that is both stylish and subdued.
Implementation of the Old Money Aesthetic
If you want to embrace the old money aesthetic in your own life, focus on fashion and decorations.
Incorporating Old Money Style in Today’s Fashion
Alluring and timeless, the old money aesthetic has made a captivating resurgence in today’s fashion scene.
Despite its historical connotations of inherited wealth, the modern interpretation of this style focuses more on the elegance and sophistication it exudes. With the rise of social media platforms like TikTok, Gen Z has embraced the old money look, with a particular emphasis on quality items over luxury price tags.
Second-hand sellers have seen a significant increase in searches for key pieces synonymous with the old money aesthetic, making this style accessible to a wider audience.
Decorating with an Old Money Influence
Marrying opulence with classic charm, decorating with an old money influence adds a touch of refined grandeur to any space.
Reflecting the timeless elegance of traditional wealth, this aesthetic draws on heritage brands and craftsmanship to create a sense of luxury and sophistication. Embracing a circular fashion economy, the trend encourages conscious-minded choices in interior design, focusing on quality over quantity.
How to Dress in the Old Money Aesthetic (For Men and For Women)
For Men:
- Choose tailored suits in navy, grey, or black for formal occasions.
- Opt for classic pieces like blazers, chinos, and polo shirts for casual wear.
- Footwear should include leather loafers, brogues, or minimalist sneakers.
- Accessories should be understated – think leather belts, simple watches, and silk ties.
For Women:
- Wear tailored dresses or skirts at knee length, paired with blouses for a polished look.
- For casual settings, opt for well-fitted jeans or trousers with cashmere sweaters.
- Footwear should include ballet flats, loafers, or elegant heels.
- Accessories should be minimal, with a preference for pearls, simple gold or silver jewelry, and classic handbags.
Both men and women should focus on quality over quantity, choosing items that offer durability and timelessness.
The Old Money Aesthetic is as much about a way of life as it is about clothing, emphasizing discretion, good taste, and an appreciation for heritage.
What Are the Dos and Don’ts of the Old Money Aesthetic?
To fully embrace the Old Money Aesthetic, it’s essential to understand its underlying principles, which favor subtlety, quality, and tradition.
Here are some dos and don’ts:
Do:
- Invest in high-quality, timeless pieces.
- Prioritize well-fitted garments.
- Opt for classic designs and avoid trends.
- Maintain a well-groomed appearance.
Don’t:
- Wear flashy or overtly branded items.
- Over-accessorize.
- Neglect the importance of good manners and etiquette.
- Forget the value of discretion in both speech and style.
Check out this good video about mistakes to avoid:
Examples of Old Money Aesthetic in Popular Culture
One of the best ways to fully understand the answer to the question, “What is old money aesthetic?” is to learn from examples in culture.
Cinema and Television
Television shows and films have long been a showcase for the old money aesthetic, portraying lavish lifestyles and unspoken codes of the obscenely wealthy.
Shows like “Succession” and “Gossip Girl” have popularized the concept of old money, highlighting the exclusive world of inherited wealth and luxury living. The characters in these series embody the traditional markers of old money, from designer clothes to extravagant estates, captivating audiences with a glimpse into a world of privilege.
Public Figures and Icons
For public figures and icons, embodying the old money aesthetic is a way to exude elegance, sophistication, and status.
Influential figures in fashion and society often embrace the style synonymous with old money, incorporating classic pieces and timeless accessories into their wardrobes. Icons such as Audrey Hepburn and Grace Kelly have long been associated with the old money aesthetic, inspiring generations with their impeccable sense of style and grace.
Criticisms and Considerations
Not everyone loves the old money aesthetic vibes.
Critiques of the Old Money Lifestyle
Unlike the aspirational allure of the old money aesthetic, the lifestyle it represents has faced its fair share of criticisms.
Critics argue that glorifying inherited wealth perpetuates class divides and fails to acknowledge the systemic privileges that come with old money status. The unrealistic standards set by the portrayal of this lifestyle can create feelings of inadequacy and perpetuate materialistic values.
Sustainability and Ethical Perspectives
Considerations of sustainability and ethical perspectives are crucial when delving into the old money aesthetic.
For instance, while the aesthetic may prioritize quality and craftsmanship in clothing choices, it’s important to consider the environmental impact of luxury consumption and the ethics of supporting heritage brands. Embracing classic styles from second-hand retailers can be a more sustainable approach to embodying the old money aesthetic without contributing to the fast fashion industry.
FAQ About the Old Money Aesthetic Trend
Before we end this guide, let’s answer some of the most common questions people ask about the old money aesthetic.
Q: How is the old money aesthetic different from actual old money lifestyle?
A: The old money aesthetic is primarily focused on the visual aspects and style choices associated with wealth, rather than the lifestyle itself. While the old money lifestyle is typically inherited and represents generational wealth, the aesthetic can be adopted by individuals from various backgrounds who appreciate classic, sophisticated fashion.
Q: Do old money wear sneakers?
A: The Old Money Aesthetic typically leans towards more traditional and classic footwear choices such as loafers, Oxfords, or brogues. However, in recent times, there has been a subtle integration of high-quality, minimalist sneakers into the wardrobe. The key lies in the selection:
- Sneakers, if worn, should be understated, high-quality, and clean.
- Preferred are designs without prominent logos or loud colors.
- They should complement the outfit rather than becoming the focal point.
This approach allows for a modern twist on the traditional aesthetic, blending comfort with the timeless elegance that Old Money is known for.
Q: Is the old money aesthetic sustainable?
A: Yes, the old money aesthetic aligns with sustainable fashion practices. Emphasizing quality over quantity, the aesthetic encourages investing in durable, timeless pieces in neutral shades that can be worn interchangeably and last for years. Purchasing from second-hand retailers also allows individuals to embrace the classic stylings of the old money aesthetic without contributing to fast fashion.
Final Thoughts: What Is Old Money Aesthetic?
Drawing together elements of luxury, sophistication, and timelessness, the old money aesthetic represents a curated style that transcends trends.
While the lifestyle associated with old money may be unattainable for many, the aesthetic itself has undergone a democratization. Through a focus on quality craftsmanship, conscious shopping, and second-hand finds, individuals can embody the classic elegance and refined taste of old money without breaking the bank.
As the trend continues to evolve and adapt to the values of modern consumers, the appeal of the old money aesthetic lies not in ostentatious displays of wealth, but in the lasting allure of timeless fashion choices.
To probe deeper into the fascination with the old money aesthetic, check out The rise of the old money aesthetic.
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